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Michael Schubert

Michael Schubert
Chief Innovation Officer, Ruder Finn Inc.

Michael Schubert is the Chief Innovation Officer worldwide for Ruder Finn. He has been with Ruder Finn for over twenty-five years. During that time, he has created multi-faceted communications campaigns that include strategic brand development and both targeted and mass-market on-line and off-line public relations programs for clients such as Novartis, Microsoft, Johnson&Johnson, Kellogg's, Citigroup, Sony and BP.

Schubert brings a unique skill set to today communications landscape, founded on his many years in the creative brand building part of the business. His intimate knowledge of consumer channels and insight into mass market psychology blend to shape public relations programs with great consumer demand pull.

Schubert has received numerous awards for his work including several Silver Anvils and a Webby. Mr. Schubert is also a composer and author, with two Off-Broadway plays to his credit, and his breakthrough website, www.MrPicassohead.com, has been featured in leading publications and blogs around the world.

Schubert holds a Bachelor's of Arts degree from Harvard University.

 

 
Two RF Campaigns receive PR Week Award Nominations

Two RF Campaigns receive PR Week Award Nominations

Ruder Finn's work with the Alvin Ailey American Dance Theater and TiVo has received nominations in the 2009 PR Week awards

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CBS Evening News Features RF Client Ailey

RF secured a placement on CBS Evening News for the Alvin Ailey American Dance Theater, which is in the midst of celebrating its 50th anniversary.

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RF & Sony Celebrate New VAIO In Style

RF & Sony Celebrate New VAIO In Style

Living models outfitted in original designs and accessorized with Sony's sleek new 1.4 pound VAIO Lifestyle PC, are hitting fashion-forward neighborhoods in NYC.

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RF Insights Publishes Findings of Hybrid Car Survey

RF Insights Publishes Findings of Hybrid Car Survey

A report by RF Insights and RF's Consumer Marketing group suggests that consumers have heightening interest in hybrid vehicles, despite dropping gas prices.

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