is our business

In today’s fast-moving world, transformation is key. We at Ruder Finn are focused on helping businesses and institutions transform the way you do business, go to market and communicate with the people that matter most.


We believe achieving excellence today is intrinsically connected to pursuing what’s next.

For our clients, what’s next means anticipating your every need today, while always reaching for a bolder future.

For our people, what's next means always challenging our thinking, knowing there's no limit to what we can achieve.

For our industry, what's next means staying ahead of today's innovation, while being the first to pursue tomorrow's.

What We Do

Every vision starts with a story. We help uncover and shape the stories that bring your vision to life. We apply critical insight to make sure your story resonates with your audience and achieves the desired response. We create stand-out content – from compelling narrative to electrifying design and video – to make sure your story is read, seen and heard. We continually build and evolve your story as you move from now to what’s next.

We build meaningful connections with the people that matter. We carefully map stakeholders – from media, influencers and shapers, to customers and partners, to employees and general public – to identify the right channels and voices to carry your story. We frame and spark valuable conversations through traditional and social media channels. We construct powerful brand experiences – from digital engagements to live events – that emotionally and intellectually connect to who you are and who you will become.

You can never completely control what’s next. But we monitor, manage and measure your story to help ensure that it influences the people you want, in the way that you want. We manage media channels, from owned to earned to paid, to make sure your story stays true to your vision. We employ sophisticated SEO and SEM to optimize the influence your story has on the people that matter. We proactively manage potential issues to keep your brand resilient for whatever comes next.


Ruder Finn drives understanding and demand among consumers, patients, healthcare professionals and decision makers, for products, services and technological advances that transform care and lead to longer, healthier lives.

CLOSE Contact

Technology is at the center of transformation. Ruder Finn helps companies tell compelling stories of transformative innovation to position and sell the next generation of virtual and real-world technologies, products and services.

CLOSE Contact

Ruder Finn helps position companies for success in a fast-changing world by building reputation and admiration among external stakeholders and the public, as well as deep emotional engagement among employees and partners.

CLOSE Contact

The channels consumers use to engage with brands are changing at the speed of innovation. Ruder Finn helps brands stay ahead of that curve by transforming how brands build deep, insights-based emotional connection with consumers.

CLOSE Contact

We are the idea makers, the developers, the collaborators and the facilitators. We are nimble and enlightened. Every day presents new tests and new boundaries to push — and we are pumped.


RF Radius provides clients with marketing/communications strategy consulting and 360° multi-channel marketing solutions, paired with cutting-edge digital capabilities and a sharp focus on measurement and insights.

RF Insights employs smart data, including sophisticated SEO/SEM and predictive analytics, to monitor, manage and measure your story, help assure it reaches the people you want it to reach and proactively manage potential issues.

Ruder Finn Effect specializes in activating communities around both mass social and more specialized causes, helping clients to capture awareness opportunities via high impact social, digital and traditional story-telling and story-sharing.

How We Think

The freedom of imagination to see things in a new way, and the sharpness of thinking to bring competitive edge

Global perspective, insights and resources combined with the knowledge and exceptional client service of a local agency

Keeping us deeply connected to our clients, our employees, and the stakeholders, influencers, and shapers of tomorrow

Thoughts From Our Employees

Ruder Finn UK Blog

The mirror never lies… 4 smart health monitors

21 August 2015 | 9:11 am

Ethics Blog

Vulgarity and Political Correctness

13 August 2015 | 2:05 pm

Ethics Blog

The Lion and the Dictator

10 August 2015 | 7:49 pm

Ethics Blog


27 July 2015 | 3:56 pm

Ethics Blog

Greece-Not All Promises Should be Kept

7 July 2015 | 7:40 pm

Ethics Blog

Rachel Dolezal

23 June 2015 | 2:29 pm

Ethics Blog

FIFA Nostra II

12 June 2015 | 4:26 pm

Ethics Blog

FIFA Nostra

28 May 2015 | 6:14 pm

Previous Next


Previous Next

Disruption. Transformation. Reinvention. At Ruder Finn, we transform reputations, ignite engagement within companies and excite customers as the world rapidly changes every day.

Kathy Bloomgarden CEO


Kathy Bloomgarden CEO
Michael Schubert Innovation
Jean-Michel Dumont Asia
Nick Leonard RF UK
Peggy Walsh Finance
Rachel Spielman Corporate & Cause
Susan Goldstein Health & Wellness
Rum Ekhtiar RF Radius
Louise Harris Issues
Scott Schneider RFI Studios
Maryann Watson RFI Studios
Robin Kim Global Technology
Dushka Zapata RF West

Our Clients

Our clients are
transformation drivers.

They are the businesses and institutions that are helping to transform our world and the markets they do business in.

Our Offices


General Inquiries
New York
Rachel Spielman
Global Head of Corporate Communications
212 593 6400
San Francisco
Dushka Zapata
Managing Director of the West Coast
415 223 8290
Nick Leonard
Managing Director
44 (0) 20 7438 3050
fax: 44 (0) 20 7438 3083
Elan Shou
Managing Director
86 21 5383 1188
fax: 86 21 6248 3176
Hong Kong
Anne Geronimi
General Manager
852 2521 0800
fax: 852 2521 7088
Poh Leng Yu
General Manager
65 6235 4495
fax: 65 6235 7796
Radha Roy
Country Head
91 124 388 2870
RFI Studios
Maryann Watson
212 593 6376

Our 65+ year history gives us the creative energies and imaginative forces to shine a light on problems and discover new possibilities that unify people toward a common solution.

David Finn Chairman, founder of Ruder Finn


exam3 70-532 640-911 070-413 070-410 300-115 70-486 300-208 AWS-SysOps 640-554 BH0-013 070-646 C2180-186 700-038 350-050 070-461 1Z0-060 C2080-474 TB0-123 312-50v8 70-331 E20-005 C_TADM53_70 70-464 70-331 HP2-Z12 70-480 CCD-410 FCNSP.v5 70-462 300-101 A2040-405 HP5-B04D 70-243 9L0-422 3I0-012 070-178 P2080-099 VCPC610 70-485 352-001 PMI-RMP 300-206 1Z0-051 070-411 070-467 700-505 MB6-700 CTAL-TM_Syll2012 M2080-241 E10-110 C4040-252 70-410 C4040-250 MB5-705 C4040-251 70-461 810-401 70-486 200-120 300-115 HP0-S41 70-488 070-410 70-480 300-101 70-417 1Z0-061 640-554 AWS-SysOps 70-467 70-483 70-346 HP0-D31 CISSP 70-331 HP0-Y51 HP5-B04D 300-208 70-347 156-215.77 070-487 70-487 400-101 HP2-B115 70-412 1Z0-060 MB2-704 CCA-500 MB2-708 70-411 700-701 NS0-101 070-486 70-532 C_TADM51_731 98-364 101 640-864 70-534 HP2-Z33 ADM-201 HP0-J73 MB2-701 PR000041 HP0-J67 DEV-401 HP0-A116 SY0-401 1Z0-051 640-911 HP2-Z12 220-802 98-349 70-413 PMI-RMP C_TFIN52_66 070-461 70-489 70-332 640-916 312-49v8 PHR N10-005 70-341 642-874 070-642 9L0-422 700-037 820-421 A00-212 1Z0-067 SG0-001 JN0-102 70-680 C_TBI30_73 70-465 2V0-621 70-466 HP0-Y49 EX200 700-039 ITIL OMG-OCUP-100 70-640 1Z0-897 117-101 220-801 1Z0-053 ES0-007 MB2-700 74-697 C4040-250 70-458 700-701 74-343 MA0-100 C2020-612 6402 OG0-093 CPSM1 70-347 070-486 70-413 070-412 CSTE 642-980 640-554 C_TADM51_731 70-412 MB5-705 A00-240 HP0-A116 MB2-700 101 VCP-550 70-410 EX0-117 220-802 EX200 C_TSCM42_65 C_TSCM52_66 C2040-407 C2140-046 C4040-122 C4040-251 C4040-252 CBAP E20-007 EX300352-001 PMI-RMP 300-206 1Z0-051 070-411 070-467 700-505 MB6-700 CTAL-TM_Syll2012 M2080-241 E10-110 300-101 A2040-405 HP5-B04D 70-243 9L0-422 3I0-012 070-178 P2080-099 VCPC610 70-485 MB2-703 HP2-Z33 E20-005 C_TADM53_70 70-464 C_HANATEC131 HP2-Z12 70-480 CCD-410 FCNSP.v5 1Z0-481 70-462 070-646 C2180-186 700-038 350-050 070-461 1Z0-060 C2080-474 TB0-123 312-50v8 70-331 JN0-102 350-080 NS0-145 100-101 JN0-332 070-496 HP2-B115 070-480 70-414 MB2-701 C2020-632 N10-005 300-115 PEGACSSA_v6.2 102-400 MB2-708 E20-885 98-349 C4040-252 CCA-500 642-996 70-341 C_THR12_65 zJN0-332 ICGB C2020-622 70-573 1Z0-052 SK0-003 200-101 HP0-Y47 1Z0-061 642-999 HP2-T16 98-365 MB2-702 700-037 PHR C_HANASUP_1 C_THR12_66 642-902 FCBA 070-462 AWS-SysOps 1Z0-053 DEV-401 70-487 1Z0-408 GPHR MB2-704 C_TFIN52_66 EX0-001 70-457 642-874 70-417 070-459 74-325 C4040-251 HP2-T23 640-864 070-331 SY0-401 070-465 C2180-188 642-437 E10-001 C2020-011 HP0-S41 648-385 M70-301 CISSP E20-377 1Z0-062 312-49v8 70-685 HP0-D31 070-466 400-051 NS0-101 810-401 220-801 70-461 070-463 640-461 CV0-001 PRINCE2 Practitioner 70-463 70-467 C_TAW12_731 70-411 70-247 070-414 70-466 400-101 C_A1FIN_10 HP0-J73 70-346 98-364 074-343 70-332 350-018 70-412 MB5-705 A00-240 HP0-A116 MB2-700 101 VCP-550 70-410 EX0-117 220-802 EX200 CPSM1 70-347 070-486 70-413 070-412 CSTE 642-980 640-554 C_TADM51_731 74-697 C4040-250 70-458 700-701 74-343 MA0-100 C2020-612 6402 OG0-093 C4090-454 70-483 1Y0-400 70-489 C4040-129 070-488 70-534 MB7-702 CSSLP S90-01A

As one of the world’s largest privately-held agencies, Ruder Finn fosters a spirit of innovation and entrepreneurism that is singular in today’s communications world. Our unique culture of pursuing what’s next is built on the following values :


the more points of view the better

for knowledge as well as for achievement
because you’re never really taking risks if you never fail

we put excellence before seniority

great thinking starts with hearing what’s possible
it gives us the freedom to pursue what’s next